OUR SERVICES

SEO | PPC | Facebook Ads | Website Design

What We Work With:

Our Digital Marketing Solutions

Search Engine Optimization (SEO)

We pour the foundation with proper On-Page Optimization, then we continue building trust and authority with our seasoned Off-Page SEO methods, so your ideal customers find you on Google for years to come.

Google Ads (PPC)

The way we structure our PPC campaigns are different than most. But our campaigns are built for long-term success of being able to consistently generate the highest quality leads to grow a business on-demand.

Facebook Ads

We build dynamic Facebook Ad campaigns to get your business in front of your ideal customers by creating stunning graphics, engaging ad copy and precise targeting.

Website Design

We only build custom websites on WordPress. Our websites have similar features that are built for conversions, but we do our best to make the website flow with your brand and your target area.

Our Team

Caleb Luketic

Owner Partner Hite Digital Nashville

Grethel Alvir

Product Director

Yasser Galeano

VP of Fulfillment

Ana Lacayo

Account Manager

Search Engine Optimization (SEO)

Why Should
You Do SEO?

SEO can be a little slow to show its results, but it has a powerful impact on your website. With an SEO strategy, you can enjoy the following benefits.

User-Friendly Websites

SEO is not only about optimizing for the search engines; it’s about improving user experience too. SEO will help your business create a smoother, faster, and user-friendly website. This way, your visitors will be comfortable interacting with your website and will stay longer.

More
Customers

Businesses or agencies that have an optimized website bring more customers and grow twice as fast as companies or agencies who do not have one. In fact, SEO is probably the most affordable and efficient marketing strategy that exists today to bring in more customers.

Why use SEO?

Our team of SEO experts will position your site to generate traffic and convert those visits into paying customers. Our strategies are based on a consultative approach, which means understanding your audience and goals. This way, we can get you the results you need.

Why use SEO?

Our team of SEO experts will position your site to generate traffic and convert those visits into paying customers. Our strategies are based on a consultative approach, which means understanding your audience and goals. This way, we can get you the results you need.

Key Word
Research

Analytics
Reporting

High Authority
Backlinks

Mobile
SEO

Google My Business
Optimization

Content Development and
Copywriting

Local Search
Optimization

On-site
Optimization

Pay-Per-Click Management (PPC)

Strategy Session

We’ll hop on Zoom to learn more about your business, who you serve and create a completely customized strategy for your business before starting. You’ll know everything we plan on doing right from the start, even down to the landing pages we’ll be using.

Strategy Session

We’ll hop on Zoom to learn more about your business, who you serve and create a completely customized strategy for your business before starting. You’ll know everything we plan on doing right from the start, even down to the landing pages we’ll be using.

Implementation

After our strategy session, we’ll begin the implementation of building out the campaigns, ad groups, landing pages and all other facets of a solid Google Adwords campaign. You’ll be notified along the way, so you know exactly where your campaign stands.

Implementation

After our strategy session, we’ll begin the implementation of building out the campaigns, ad groups, landing pages and all other facets of a solid Google Adwords campaign. You’ll be notified along the way, so you know exactly where your campaign stands.

Optimization

Continued optimization is how we get you more quantities of leads at the lowest price possible. You’ll get weekly optimization email reports, along with bi-weekly or monthly Zoom calls, whichever you prefer.


Optimization

Continued optimization is how we get you more quantities of leads at the lowest price possible. You’ll get weekly optimization email reports, along with bi-weekly or monthly Zoom calls, whichever you prefer.

Why Use Pay-Per-Click?

If you’re looking for someone to provide you with outstanding pay-per-click strategies, you can count on Steel Marketing. We offer experienced and effective pay-per-click management services so you can get more customers and website visitors.

Faster
Positioning

Pay-per-click will provide you with the opportunity to target people other than those who already know you through your social media. This will open up a significant opportunity for your company to generate leads faster. PPC has a more substantial impact on the market than other methods due to the privileged positioning Google Ads gives it.

 
5

Track & Measure
Results

 

With pay-per-click, you can know how your campaigns are performing daily, how much impact they’re having, and how many sales are generating. This is a crucial feature of PPC because it will allow you to make adjustments when needed.

4

Achieve
Your Goals

 

Pay-per-click allows you to target your prospective clients and make them aware of your product and brand. Whether you want more exposure for your business or get clients’ attention to a new campaign, PPC will help you achieve those goals and track their fulfillment.

PPC vs. SEO

PPC

Pay-Per-Click is best designed and utilized when you’re wanting to target a specific city, zip code or even neighborhood. If you’re using PPC to blanket an area like Nashville, Tennessee, and the surrounding areas, then you’re definitely going to wrack up a sizable bill. Adwords campaigns are meant to be used in a highly targeting fashion, so be sure you’re doing so… otherwise, your budget can get astronomically huge very quickly.

SEO

Search Engine Optimization (SEO) is going to be a broad search term solution. So let’s say that you’re wanting to go after Nashville, Tennessee, and all the surrounding cities. Going with SEO is going to be a great way to blanket a multitude of keywords because it costs relatively the same to go after 5 keywords as it does 8 or 10. Plus, you’re not paying per click, so you can get an unlimited number of clicks coming to your website.

THE PERFECT COMBO: PPC & SEO

The two marketing channels definitely have their differences but man oh man are they DANGEROUS & LETHAL when combined 😉 When you combine SEO and PPC, you’re able to target a very large, broad area, while also narrowing down your audience as specific as we can get. Do we overlap some search terms, search areas and audiences? Sure do. But let’s think about it for a second: if you have 2 listings on the search results showing, isn’t that going to increase your odds/chances that someone will click on your website? Which is better: controlling 10% of the search results or 20%? You guessed it. 20% is better. Having 2 of the first 10 results is always better than just 1. When you combine SEO with PPC, you’re able to absolutely dominate on the Google Search Results and Crush Your Competition!!!

Facebook Ads

Detailed
Analytics

With Facebook Ads, you’re able to see your conversion rate and other social metrics such as weekly reach, post engagement, page likes, and your best performing posts. Also, you can see how you’re doing against your competition. With all this information, you can see where you are, and adjust your campaigns as needed.

Brand
Awareness

As you may know, Facebook is the most popular social media channel. This means that many users check their newsfeeds multiple times per day, so your preferred audience will be repeatedly exposed to your ads. This way, you can create some trust between you and your audience.

Introduces your business in the mobile audience

Pay-per-click allows you to target your prospective clients and make them aware of your product and brand. Whether you want more exposure for your business or get clients’ attention to a new campaign, PPC will help you achieve those goals and track their fulfillment.

What Can Facebook Ads Do For You?

With Facebook Ads, you can promote your page, users’ action, posts on your page, or your website itself. All this reaches a more targeted audience, which increases the possibility of getting better leads to your site. Besides the sales aspect, there are other benefits you can enjoy as a business.

Website Design

Grid Home
Buyers

Titan Garage Flooring Solutions

Green's Outdoor Cleaning

Proof Our Websites Are Built To Convert

aka Our Websites Generate Businesses More Leads Than Ever 👇👇

Titan Garage Flooring Solutions

We designed this website for Titan Garage Flooring Solutions like we do for everyone else — to generate traffic and convert that traffic into leads right off the bat. Their site is optimized for all device types… but the best part, no doubt, was the increase in Google Rankings after their website went live… just FIVE DAYS after the website went live, their average ranking position on Google went from 98 (aka Page 10 on a Google Search) to 49 (page 5)!!!  Just from us doing our thing with building a website the proper way, their rankings jumped 5 whole pages on Google’s Search Results. It wasn’t too far after this that our SEO processes helped them dominate page 1 in every city they were targeting.

Day 1 (Day Site Went Live)

Day 5 (4 Days After Site Went Live)

What Makes Us Different

Here at Steel Marketing, we have a consultative approach to pay-per-click, focusing on all aspects of the sales funnel to ensure that we’re running profitable campaigns. With our research and previous experience, we can build a highly customized campaign for your business.

One of the key components of good marketing campaigns is gathering and analyzing accurate data. Here at Hite Digital, we take this step further by enabling our clients to use call tracking. This is not only for PPC campaigns but also for other campaigns as well (Facebook/email). This way, our clients are allowed to follow up on potential leads better and allow us to make even better optimizations.

Schedule Your Free Consultation Today

Companies Who Trust Us

Success Stories

Let's Start Generating Your Business More Leads!!

Our Pricing